‘A RIDE WITH ‘ Lewis Khan

Carte Blanche

Havana Club has the ambition to highlight new creatives and offer @havanaclub as a visibility platform.

“A Ride With” is a Carte Blanche open to Havana Club close collaborators and talents. We invite them to showcase one or more Havana Club products through a ride in one city.

For this twelfth edition of “A Ride with”, we’re happy to introduce you to the work of Lewis Khan.

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Drag & Slide

LEWIS KHAN

For Havana Club, @lewis.khan captured a few moments of authenticity inspired by sharing, love and solidarity. These words symbolize the essence of friendship and share the values that Havana Club conveys on a daily basis.

“I knew I wanted to shoot a real set of mates for this, I was looking for high energy moments and the kind of vibe you can only get from real and authentic chemistry”.

He chose his friends as models: “Rohan, Bob, Rhi, and Nelly sprung to mind straight away. All big characters and close friends, as well as skaters, models, artists, they represent a side of London I wanted to celebrate in this shoot”.

We asked Lewis his inspirations for creating this series: “Taking big London energy and putting that into a tropical feeling Havana Club world”.

Finally, Lewis shared to us his definition of a successful photo : “It transports you to a moment”.

 

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